Industry News Gus Kebbell Industry News Gus Kebbell

Policy promises mean little if transport reality stays stuck

There are moments in every season when frustration spills over into the open and for many in the rural transport and contracting world that moment has clearly arrived. The recent stand-off between industry groups, NZTA and the Ministry of Transport over VDAM settings is not just another policy disagreement, it reflects a growing sense that the machinery of government is drifting away from the practical realities of keeping New Zealand moving.

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Industry News Gus Kebbell Industry News Gus Kebbell

Why the story of Our Meat Matters as much as the product

There has been a growing gap in recent years between how New Zealand farmers understand their production systems and how those systems are perceived by consumers, both at home and offshore. That gap is not always built on facts. It is often built on headlines, assumptions and overseas production models that bear little resemblance to how sheep and beef farming actually works here. The Making Meat Better initiative exists squarely in that space, not as a marketing slogan but as an attempt to reconnect the story of New Zealand red meat with the realities of how it is produced.

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Industry News Asheigh Muir Industry News Asheigh Muir

Young thinking infuses RCNZ Board

Some real insights into next-generation thinking were provided to a strategic focus session at the first Rural Contractors NZ board meeting of the year, where four younger contractors were invited to share their views on the current state of the industry and how the organisation can best connect with those who represent its future.

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Industry News Asheigh Muir Industry News Asheigh Muir

Seed bank grows with climate-resilient species

New Zealand’s farming systems are entering a period of rapid change as hotter summers, drier soils and more unpredictable weather patterns begin to reshape how pastures perform and in this environment the work happening behind the scenes to protect plant genetics has never been more important.

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